Vice President, Innovation and Strategic Initiatives
Michelle Micone is vice president of Innovation and Strategic Initiatives, where she oversees Boston Globe Media’s internal innovation program, which helps build the organization’s ability to nurture, cultivate and support creativity. Michelle works with every department to explore ideas and launch new verticals, products and services to help Boston Globe Media expand, transform and optimize its business and journalistic reach.
Michelle has a successful record of innovation and growth in multiple industries, including professional sports, entertainment, toys and packaged goods. During a 17-year career at Hasbro in Rhode Island, she led North American licensing and served as global brand strategy leader. As head of consumer products for the National Football League, she led the expansion of the NFL’s brands into new and expanded categories to reach larger audiences and increase revenue. She also expanded the league’s women’s apparel business and managed the NFL’s growing e-commerce site.
Michelle holds a BA in History from the University of California, Los Angeles and an MBA from Northeastern University.