STAT’s rapidly growing branded content studio adds seasoned digital storyteller to support expanding life sciences partnerships.
BOSTON, Dec. 1, 2025 — STAT, the leading media company reporting on health, medicine, and the life sciences, announced today that Terzel Ron Vasquez has joined STAT Brand Studio as Branded Content Producer. The newly created role marks the continued expansion of STAT Brand Studio, STAT’s award-winning branded content division, which has rapidly grown its multimedia portfolio, creative capabilities, and life sciences client partnerships over the past two years.
Vasquez is a senior digital content producer, host, and creative strategist shaping culturally resonant storytelling across entertainment and media. He has developed and led digital content strategies for major networks, including the Oprah Winfrey Network under Warner Bros. Discovery, Paramount (MTV, Comedy Central), and NBCUniversal. At OWN, he managed the network’s core YouTube content ecosystems, overseeing channel planning, narrative development, and editorial direction.
As an interviewer and entertainment journalist for outlets including Vanity Fair, Vasquez has led in-depth conversations with artists and cultural figures across film, television, and music. He also partners with creators and brands to clarify identity, shape messaging, and build digital strategies rooted in storytelling, authenticity, and purpose.
STAT Brand Studio has become a core growth engine for STAT, producing high-quality, mission-aligned storytelling for life sciences partners and advertisers across articles, videos, podcasts, custom reports, and event activations. The studio has earned international recognition for excellence in branded content and multimedia storytelling, including a recently announced Anthem Award for mission-driven work and a Silver honor for Studio of the Year from the Native Advertising Awards.
“Terzel brings a thoughtful, audience-first approach to content and a strong collaborative energy,” said Jesse McQuarters, editor of STAT Brand Studio. “His experience shaping narrative experiences for large, engaged audiences will deepen our ability to produce sophisticated, meaningful storytelling for our partners across the life sciences.”
“STAT Brand Studio has quickly become an essential part of STAT’s growth story,” said Rick Berke, STAT’s co-founder and executive editor. “As demand for high-quality, scientifically grounded storytelling increases across the industry, Terzel’s creative experience and editorial sensibility will help us continue to elevate the caliber of work we deliver for our advertising partners.”
Contact: Boston Globe Media Communications, 617-851-3396, [email protected]
About STAT:
Founded in 2015, STAT is a digital media company that focuses on delivering fast, deep, and tough-minded journalism about the life sciences. STAT takes you inside academic labs, biotech boardrooms, and political backrooms, casting a critical eye on scientific discoveries, scrutinizing corporate strategies, and chronicling the roiling battles for talent, money, and market share. With an award-winning newsroom, STAT provides indispensable insights and exclusive stories on the technologies, personalities, power brokers, and political forces driving massive changes in the life sciences industry — and a revolution in human health.
STAT has twice been named a Pulitzer Prize finalist and has won a number of prestigious journalism prizes, including the George Polk Awards, Victor Cohn Prize for Excellence in Medical Science Reporting, Edward R. Murrow Awards, and SABEW “Best in Business” Awards.
STAT’s main newsroom is located in Boston, and it also has reporters in Washington, D.C., New York City, London, Los Angeles, San Francisco, San Diego, Chicago, and Minneapolis.
About Boston Globe Media:
Boston Globe Media Partners, LLC is a locally owned, award-winning media company serving Boston and New England for over 153 years. Its cornerstone is The Boston Globe, a 27-time Pulitzer Prize-winning news source and one of the most successful metro news organizations in the United States. The Globe is headquartered in Boston with regional bureaus in Washington, D.C., Rhode Island, and New Hampshire. The Globe has been successfully growing its direct subscriber base, today boasting the highest total number of subscribers the organization has had since 2008. The Globe hosts events that connect community members to its journalism and provides a range of digital and home-delivered advertising solutions that reach more consumers than any other New England media brand. Boston Globe Media’s portfolio includes The Boston Globe, Globe Opinion, Boston.com, STAT, The B-Side, Globe Publishing Services, Globe Events, Studio/B, and Boston magazine.